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Sandro Giordano

We live in a distorted world of plastic surgery, which perpetuates stereotyped images that feed a present marketing model.

There’s a saying: “you must hit rock bottom to start over”. The FALL of my characters IS their HITTING ROCK BOTTOM, as they’ve reached their LIMIT beyond which their FALSE SELF cannot go. Each of them saves an object, they hold it in their hand and it symbolizes this falsification. This pretence is represented not only by the objects but also the clothes, the hairstyles and the location! Everything that is visible in the picture represents their pretence while the smashed BODY expresses the TRUTH, which has to, in fact, crash to be told!

I never use dummies in my shots; I use professional actors who are able to interpret what isn’t visible with their bodies, because I want the invisible to be visible.


See more on ITS magazine issue n.1


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